LAS VEGAS, Jan. 14, 2021 /PRNewswire/ -- On January 11, 2021, the 54th International Consumer Electronics Show (CES) was held in Las Vegas. As ones of the world's most influential tech events, CES 2021 went online for the first ever due to the COVID-19 pandemic. Meanwhile, the 2020-2021 Global Top Brands List organized by IDG was unveiled online, grabbing much global attention.
The List was compiled and evaluated by trusted third-party organizations, sophisticated expert panels, and well-known mainstream media from around the globe for a whole year. At the event, winners for the “2020-2021 Top 10 CE Brands“, “2020-2021 Global TV Brands Top 10“, “2020-2021 Global Smartphone Brands Top 15“, “2020-2021 Global Smart Connected Device Brands Top 15“, “2020-2021 Global CE Brands Top 50“ and “2020-2021 International Innovation Enterprises Brand Award“, among others, were announced.
Excellent Performance: Chinese CE Brands Won Multiple Titles
Chinese CE brands stood out from the many winners. For example, Haier, Hisense, TCL, BOE, Huawei, Changhong, Lenovo, Skyworth, Midea and Gree were among the 2020-2021 Top 10 CE Brands. TCL, Hisense, Skyworth and Changhong were among the 2020-2021 Global TV Brands Top 10. Huawei, VIVO, OPPO, Lenovo and TCL were among the 2020-2021 Global Smartphone Brands Top 15. Huawei, Lenovo, VIVO, OPPO and TCL were among the 2020-2021 Global Smart Connected Device Brands Top 15. Haier, Huawei, Changhong, Hisense, Skyworth, Midea, Gree, Lenovo and TCL were among the 2020-2021 Global CE Brands Top 50. COSMOPlat and DJI were given the 2020-2021 International Innovation Enterprises Brand Award.
As for other individual awards, BOE Micro LED (COG), Changhong Laser TV V8SPro and Changhong CHiQ Q8K were awarded “Innovative Display Application Product Award of the Year“, “Laser Display Technology Innovation Gold Award“ and “Gold Award for 5G+8K Innovative Intelligent Connectivity Technology“, respectively. A highlight is that the 2020-2021 International Innovation Enterprises Brand Award has been given to Chinese brands for two years in a row. It is fair to say that innovation has become the primary driving force for brand growth.
Standard Setters: The List Offers Precious Opportunities for Chinese Brands
As a barometer of the future trends ...
Full story available on Benzinga.com