Asos gains 1.5 million customers in six months

By BBC news5 days ago


Online fashion group Asos has seen sales, profits and customer numbers continue to surge as Covid restrictions push trade away from the High Street.

Asos added one and a half million customers in the past six months, giving it a total of 24.9 million.

Sales rose 24% in the six months to 28 February, with profits jumping to 106.4m, up from 30.1m a year earlier.

Chief executive Nick Beighton said the pandemic had forced Asos to “rip up the playbook“ as the market shifted.

He told a conference call that in normal times, its young customer base was interested in buying clothes for going out.

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