The demand for PCs was unprecedented in 2020: Vinay Sinha, MD Sales, AMD India

By Sudhir Chowdhary6 days ago

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As per IDC, in the fourth quarter of 2020, global shipments grew 26.1% year over year to 91.6 million units.

Vinay Sinha, managing director Sales, AMD India

Most IT services, global enterprises and consulting companies placed large orders for work notebooks, desktops, and workstations to provide employees the required systems to work from home as part of their business continuity planning. The demand led to the highest annual growth in over a decade in traditional PC market, says Vinay Sinha, managing director Sales, AMD India. As per IDC, in the fourth quarter of 2020, global shipments grew 26.1% year over year to 91.6 million units.

The pandemic also pushed the demand for cloud to support digital transformation across industries. We saw companies across the spectrum, from small and medium enterprises to large enterprises, investing in cloud-based applications to support business agility and remote work, he tells Sudhir Chowdhary in a recent interview. Excerpts:

What are the challenges facing IT decision makers currently and how is AMD positioned to address these?

COVID-19 accelerated digital transformation across companies. Today organisations are focused on setting up dynamic, agile, robust, and secure IT infrastructure that can meet the changing demands of modern workloads. The disruption brought about by the pandemic, has made this the central concern for IT decision makers. They are asking how can we ensure our organisations hardware, software, network resources and services are reliable, accessible 24×7 and work in tandem. They are looking at migrating to cloud to optimise workload performance, maintain scalability and free up resources for other business-critical needs. They want to secure end user data and reduce the total cost of ownership as they transition to virtualised environments.

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