- Leading cat food brand SHEBAhas begun work onthe world's largest coral restoration program, which aims to restore more than 185,000 square meters of coral reefs around the world by 2029
- The coral reef, which can be seen on Google Earth, has been regrown to spell the word HOPE to drive awareness and show how positive change can happen within our lifetime
- Visit the first-of-its-kind YouTube Channel where with every video view, advertising revenue is donated to The Nature Conservancy to support its reef restoration initiatives
LONDON, May 5, 2021 /PRNewswire/ -- Hope Reef, the start of the world's largest coral reef restoration program,has been unveiled off the coast of Sulawesi, Indonesia. The reef, which can be seen on Google Earth, has been built to spell the word H-O-P-Eand is asymbol to show the world how positive change can happen within our lifetime.
Scientists estimate that if the world does nothing, 90% of the world's tropical reefs will be gone by 2043, impacting nearly 500 million people who depend on them for food, income and coastal protection. The effort to solve this requires global cooperation on a massive scale and SHEBAhopes to play the role of catalyst, helping to ensure the future has coral reefs and fish.