Sports streaming service DAZN weighs IPO to drive fresh growth

By Reuters4 days ago

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By Elvira Pollina and Douglas Busvine

MILAN, April 8 (Reuters) - DAZN, the online sports broadcaster which this year snatched the rights to screen Italy's top-flight soccer league from Sky, is considering the possibility of going public as it chases further growth, its joint chief executive said.

Owned by billionaire Len Blavatnik's Access Industries, DAZN, dubbed the Netflix of Sports, debuted in Germany and Japan in 2016, and in December announced the launch of its live and on-demand sports streaming service in 200 countries.

The group's flat-rate deals to view premium sports via internet-enabled smart TVs have undercut pricier pay TV packages offered by established broadcasters.

However, its early losses were sizable as it splurged on broadcast rights, and it was hit hard by the coronavirus pandemic, which saw many live sporting events cancelled.

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